Sustainability and CSR
15 years ago our founder, Carmen, was just getting started in the textile business. However she quickly understood just how badly the fashion and apparel industry affects the environment.
The Fashion industry accounts for 8% of the world's Carbon Emissions. Textile manufacturing alone makes up 1.2 Billion tons of greenhouse gasses annually. According to the WWF "it takes more than 20,000 liters (5,283 gallons) of water to produce just one kilogram (2.2 pounds) of cotton, which roughly equals one T-shirt and a pair of jeans".
After seeing this Carmen decided to make a difference. This is why we work exclusively with organic cotton farmers which only make 1% of the cotton industry. Furthermore we use a printing technology that allows us to save enormous amounts of water per garment produced.
Finally we stand by our product's quality. By creating long lasting quality garments we are reducing pollution by not fomenting fast fashion. It is an investment on you and on the environment.